It’s been said that you never get a second chance to make a first impression, and that statement is certainly true when it comes to business cards. When you’re designing your card, you want to make sure that every aspect reflects your goals, personality and commitment to quality.
One of the first decisions you’ll need to make when designing a business card is choosing the right business card size. Read on to discover some of today’s most popular business card sizes.
1. 2″ x 3.5″
This option is listed first because it’s the most popular size in both the United States and Canada. It is the standard size of business card designers, and it’s the size of most of the business cards that you currently have in your file. If you are working at a corporate job in a traditional field, this size is most likely the best choice for you. Most corporations will already provide their employees with customized 2” x 3.5” business cards, as this is the most commonly used size for industry professionals.
2. 2″ x 2″
If you want a business card that stands out from the rest, consider this unique square size. It’s a great option for those in the art and creative fields (art, film, graphic design, etc.) since the unusual, symmetrical card shape lets you express your creativity. 2″ x 2″ square cards are a modern and interesting choice.
3. 2.17″ x 3.35″
This card, which is slightly larger than the standard size of business card creators in the United States, is the most popular business card size in Europe. This makes it an excellent choice for those who do business internationally or travel often. In these cases, you may consider a 2” x 3.5” card as well as a 2.17” x 3.35” carde. Make a statement by using a vertical design instead of a horizontal one, or add special features such as rounded corners or consider printing on a textured stock for a special touch.
4. 3.5″ x 4″ folded to 2” x 3.5”
Some professionals want to include more information than that which fits on a traditionally-sized business card. In these cases, consider using a 3.5″ x 4″ folded card. These types of cards are trendy and stylish, and they offer extra room for your mission statement, photos or other important details. These folded cards make great appointment cards and are commonly used in the dental, beauty and medical industries. Add your contact details on one side, and your appointment calendar on the back or inside of your card.
5. 1.75″ x 3.5″
Slim cards have become a popular choice among those who want versatility in their business cards. These mini cards are sleek, modern and versatile. In addition to handing them out, you can use slim cards as tags or packaging accents. However, keep in mind that slim cards offer limited room for graphics and printed information because of their small size. If you want to draw attention to just name and main contact info without adding any extra fluff, this may be the right business card size for you.
When you’re ready to design your next card, consider this list of the most popular business card sizes.
Article by Laurain F.