Custom retail postcards prove that social media hasn’t completely obliterated direct mail marketing. In fact, an increasingly crowded digital landscape has made mail marketing a far more memorable experience. That’s why your boutique, whether it specializes in clothing, accessories, or luxury goods, can improve sales with EDDM retail postcards. If you’re planning a buy one get one sale, discounting seasonal goods, or offering a gift with purchase, you need to inform customers about your deals.
Aside from promotions, you can customize postcards to make thank you cards for customers with special discounts for returning shoppers. Sales associates can slip them inside shopping bags, or online retailers can place them in packages. And, on the practical side, sturdy paper stock is perfect for a jewelry display card.
An engaging design paired with concise copy makes a powerful marketing tool. For anyone stumped by the design process, get started with a free retail postcard template. Once you’ve found a style that matches your company’s branding, it only takes a few minutes to customize your marketing material.
A store with an elegant and refined vibe will love this delicate marble pattern postcard. The front is split between white marble and blush pink. Gold accents and text stand out against the pattern. The back is entirely marble with decorative gold lines and text. Select one of our luxe cardstocks, like Ultra Premium Pearl, or add a glossy finish for a truly luxurious finish.
If your brand’s style is boho or eco-friendly, this simple postcard design will fit your aesthetic. A rustic brown background on the front features a repeating triangle pattern for a minimalist mountain range. On the other side, a black canvas lets the white and gold text pop.
Denim never goes out of style, which is why this blue postcard imitates the iconic fabric. Small white stitches guide viewers’ eyes directly to your clothing store name and slogan. The reverse side is stark white with deep blue text to share upcoming promotions, product releases, and more.
Whether you sell handcrafted clay earrings or classic diamond studs, you need a sturdy postcard for an excellent earring backing display card. Place your company name at the top, right above the spot that shows where the jewelry is displayed. The bottom features a watercolor design in pink, orange, or purple with complementary glitter accents.
Wild black streaks make a striking backdrop for your promotional postcard. This trendy postcard design mimics abstract brushstrokes, with a large font to share upcoming promotions and products. The back is mostly black, so your business information stands out in white ink. But if black is a bit too dark for your taste, select the same design in gold for a sophisticated flair.
A minimalist design gets your message across quickly and effectively. Personalize a fashion postcard with an image of your own product. Customizable text colors can perfectly match the shades in your image. A blue color block on the back highlights important information to catch your customers’ attention.
A cute clothing store needs a matching cute marketing postcard. Choose between a light green or light pink base color with darker polka dots and glitter spots. The back features the same quirky dotted design in a border along the bottom, with a white background providing plenty of space to display your sales and events.
This design lays out clothing, jewelry, sunglasses, and other accessories to give customers a taste of everything your store offers. A bright white background and elegant script add a stylish touch to a minimalist template. On the back is a blue color block with editable text for you to communicate with customers.
High-end companies still need marketing materials, and a striking black postcard conveys exclusive luxury to your clientele. Your information will shine with gold text, while a simple gold diamond logo adds a posh finishing touch. This template is straightforward and striking—perfect for a couture atmosphere.
Their business lets you keep the doors open, so it’s important to make your customers feel appreciated. Retail thank you cards let you leave a simple note of gratitude or go the extra mile with a special coupon. This customer thank you note has an illustrated floral border above cute cursive text in a peach, brown, or pink color palette. The back has smaller flower doodles and customizable text space.
Want to look at more free retail postcard templates? Browse GotPrint’s customizable designs to find the perfect postcard for your business. GotPrint also offers a variety of different sizes and materials, including luxury cardstocks, glossy finishes, and more. Order a free sample kit to figure out which stationery is best for your retail postcards.